about

a note from the founders

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Founder Image
Founder Image
Founder Image
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Vector

We’re a Mumbai-based duo who met in design university and discovered a shared belief: that simple ideas can be magical when they make someone feel seen. That creativity is a deeply human superpower. And that emotion-backed storytelling, done right, can connect a brand with its audience in a way nothing else can.

In an algorithm-driven, minimalist world, we’re here to add a little splash of colour & drama — a little teal & type ;)

get to know us

Tasneem Kachwala

Tasneem is deeply observant — the kind of person who finds beauty in ordinary things most people walk past. That nuance shows up in her work through thoughtful typography, intricate details & illustrations that often come with a side of questioning why giraffes exist.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

  • UI/UX Designer, Tata Consultancy Services

  • Mid Weight Designer, The Magic Beans Design Studio

  • Mid Weight Designer & Design Coordinator, Uplift Studio

Tasneem Kachwala

Tasneem is deeply observant — the kind of person who finds beauty in ordinary things most people walk past. That nuance shows up in her work through thoughtful typography, intricate details & illustrations that often come with a side of questioning why giraffes exist.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

  • UI/UX Designer, Tata Consultancy Services

  • Mid Weight Designer, The Magic Beans Design Studio

  • Mid Weight Designer & Design Coordinator, Uplift Studio

Tasneem Kachwala

Tasneem is deeply observant — the kind of person who finds beauty in ordinary things most people walk past. That nuance shows up in her work through thoughtful typography, intricate details & illustrations that often come with a side of questioning why giraffes exist.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

  • UI/UX Designer, Tata Consultancy Services

  • Mid Weight Designer, The Magic Beans Design Studio

  • Mid Weight Designer & Design Coordinator, Uplift Studio

Tasneem Kachwala

Tasneem is deeply observant — the kind of person who finds beauty in ordinary things most people walk past. That nuance shows up in her work through thoughtful typography, intricate details & illustrations that often come with a side of questioning why giraffes exist.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

  • UI/UX Designer, Tata Consultancy Services

  • Mid Weight Designer, The Magic Beans Design Studio

  • Mid Weight Designer & Design Coordinator, Uplift Studio

Pragya Jain Dujari

Pragya loves indulging in her hobbies — street photography, board games, art, shows, and pop-culture brainrot. She’s an unapologetic collector of stories — from books, photographs, and conversations, to hoarded tickets, bills, and everything in between. Don’t be surprised if you catch her making a list of her lists.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

Past Work Experience:

  • UI/UX Designer, Tata Consultancy Services

  • Creative Head, Learnocrate (Part-time)

  • Visual Designer, Lucid Design India

  • Senior Visual Designer, Design Piñata

Pragya Jain Dujari

Pragya loves indulging in her hobbies — street photography, board games, art, shows, and pop-culture brainrot. She’s an unapologetic collector of stories — from books, photographs, and conversations, to hoarded tickets, bills, and everything in between. Don’t be surprised if you catch her making a list of her lists.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

Past Work Experience:

  • UI/UX Designer, Tata Consultancy Services

  • Creative Head, Learnocrate (Part-time)

  • Visual Designer, Lucid Design India

  • Senior Visual Designer, Design Piñata

Pragya Jain Dujari

Pragya loves indulging in her hobbies — street photography, board games, art, shows, and pop-culture brainrot. She’s an unapologetic collector of stories — from books, photographs, and conversations, to hoarded tickets, bills, and everything in between. Don’t be surprised if you catch her making a list of her lists.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

Past Work Experience:

  • UI/UX Designer, Tata Consultancy Services

  • Creative Head, Learnocrate (Part-time)

  • Visual Designer, Lucid Design India

  • Senior Visual Designer, Design Piñata

Pragya Jain Dujari

Pragya loves indulging in her hobbies — street photography, board games, art, shows, and pop-culture brainrot. She’s an unapologetic collector of stories — from books, photographs, and conversations, to hoarded tickets, bills, and everything in between. Don’t be surprised if you catch her making a list of her lists.

Qualification:
Bachelor's in Design (Visual Communication)
Unitedworld Institute of Design, Gandhinagar
(Karnavati University, 2021)

Past Work Experience:

  • UI/UX Designer, Tata Consultancy Services

  • Creative Head, Learnocrate (Part-time)

  • Visual Designer, Lucid Design India

  • Senior Visual Designer, Design Piñata

our process

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briefing & kickoff

We begin by getting to know you — your brand, your goals, your vibe. This is where we align, ask the right questions, and define a clear direction.

1

2

3

4

briefing & kickoff

We begin by getting to know you — your brand, your goals, your vibe. This is where we align, ask the right questions, and define a clear direction.

1

2

3

4

briefing & kickoff

We begin by getting to know you — your brand, your goals, your vibe. This is where we align, ask the right questions, and define a clear direction.

1

2

3

4

briefing & kickoff

We begin by getting to know you — your brand, your goals, your vibe. This is where we align, ask the right questions, and define a clear direction.

sounds like your type? let's collaborate.

sounds like your type? let's collaborate.

sounds like your type? let's collaborate.

sounds like your type?
let's collaborate.

Vector
Vector
Vector
Vector
Vector
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Vector